New ‘Climbing. Fast.’ Industry Advocacy Campaign Launched to Spotlight Business Aviation’s Sustainability Leadership
Business-aviation leaders unveil Climbing. Fast., a new advocacy campaign aimed at setting the record straight on the industry’s many societal benefits, including its leadership role in sustainability, underscored by a sharp focus on achieving net-zero carbon emissions from flight in the years to come. The new multimedia advocacy campaign — intended to coordinate and elevate a message about the game-changing technologies that are fostering business-aviation sustainability on the ground and in the air — was launched during the annual Media Kickoff Breakfast held at the National Business Aviation Association’s (NBAA’s) 2023 Business Aviation Convention and Exhibition (NBAA-BACE) in Las Vegas.